Marketing Warehouse

WebTrends Helpful Tip – Shortcomings in Marketing Warehouse

The marketing warehouse within WebTrends allows you to quickly and easily pull data for a multitude of datasets captured.  However, the warehouse data scheduling functionality does come with its limitations that will be briefly discussed below.

Marketing Warehouse, Web Analytics, WebTrends

WebTrends Helpful Tip – Tracking External Links via dcsMultiTrack

What happens if you have a link on another site (download link, custom link, etc) and want to track it within WebTrends? dcsMultiTrack can help as it can capture the necessary data whenever an end user clicks on the link.

Marketing Warehouse, Web Analytics, WebTrends

WebTrends Helpful Tip – Exclude Data via dscMultiTrack

dcsMultiTrack, a invaluable function within WebTrends, provides more functionality than just what I wrote about previously (see: WebTrends Helpful Tip – dcsMultiTrack function).  It can also help exclude query string parameters that you don’t wish to be shown.

Marketing Warehouse, Web Analytics, WebTrends