Posts Tagged ‘Omniture Test&Target
Comparing Google SiteOptimizer and Omniture Test & Target
I was asked recently to do a write up for the differences between Google SiteOptimizer and Omniture Test&Target. Below are the differences as well as a comparison chart that describes side by side which each one offers.
Integrating Omniture’s Test&Target with ExactTarget E-mail Campaigns
Using Omniture Test&Target on your website for A/B, Multivariate testing as well as landing page optimization is only some of the capabilities that Test&Target provide. If you have e-mail campaigns, as mentioned in a previous post entitled: Testing E-Mail Images in Omniture Test&Target, you can begin testing creatives to see which one suits your targeted [...]
Omniture Test&Target Helpful Tip – Simulating Traffic
Onsite preview mode, within Omniture Test&Target, allows you to view individuals campaigns, offers and recipes prior to launching the testing or targeting campaign. Onsite overlays all the mboxes in green so that you can see where the mboxes are located on the page.
Testing Email Images via Omniture Test&Target
Many of you are already pumping out massive email campaigns for both re-marketing and acquisition but probably aren’t testing the email in the best way possible. With Omniture Test&Target, you can now test and change images on the go when an end user accessing their email.
